Vietnamese family businesses optimism about growth prospects: PwC
The UK-based audit service supplier PricewaterhouseCoopers (PwC) has released its first survey on Vietnamese family businesses, which showed optimism in their future development.
Hanoi (VNA) – The UK-based audit service supplierPricewaterhouseCoopers (PwC) has released its first survey on Vietnamese familybusinesses, which showed optimism in their future development.
The survey is part of the PwC’s 10th PwC Global FamilyBusiness Survey, which unearths the current thinking and future outlook of 2,801family business leaders across 87 countries and territories, of which 33 werefrom Vietnam, representing a diverse mix of businesses and industries.
According to the survey, 65 percent of Vietnamese familybusinesses expect to grow in 2021, and 75 percent expect to grow in 2022
Meanwhile, 33 percent of the businesses think they willexperience aggressive growth in 2022 which is higher than both regional andglobal family businesses surveyed.
Besides, 55 percent of Vietnamese respondents will focus onintroducing new products and services, following by increasing use of newtechnologies (52 percent).
The current operating model among Vietnamese familybusinesses is concentrated on family and owner managed businesses (52 percentand 36 percent respectively).
However, the survey findings show that in five years,Vietnamese family businesses will shift towards more external involvement infamily businesses. In detail, it will transit from owner/family managedbusinesses to family-owned/ externally-managed or externally-run businesses(increased to 60 percent from 12 percent)./.
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Illustrative image (Source: VNA) 
