The Thai Tourism Ministry is planning to develop five places intoquality destinations as a part of a plan aimed at encouraging touristgroups to increase their spending while in the country.
Theplaces are Bangkok , Phuket, Pattaya, Koh Pha-ngan and Nan. Underthe plan, which each site will get rebranding based on their strengthand uniqueness as well as their main target markets, Tourism MinisterKobkarn Wattanavrangkul was quoted by The Nation as saying.
Bangkok will be presented as a destination for world heritageriver cruises and other activities such as shopping, dining, weekendgetaways, and history and culture appreciation. Meanwhile, Pattaya willbe refocused as a world-class sports and family destination.
Koh Pha-ngan will be turned into a Thai-style party centre whereforeigners come and experience more Thainess. In Phuket, premiumcruising and MICE (meeting, incentive, convention, and exhibition)businesses are targeted besides sun-tanning and diving.
Nan, aprovince in northern Thailand, is set to become an eco-tourismplace. Tourists aged over 50 are the main target of the province as itboasts a quiet town with natural beauty and a slow pace of life. Theprovince has many historic sites where visitors will feel like taking atrip during the 14th century.
Thailandtargets 25.5 million foreign arrivals, with a revenue of 1.8 trillionTHB next year. The respective figures expected for 2016 will be 29million and 2.2 trillion THB.-VNA
Theplaces are Bangkok , Phuket, Pattaya, Koh Pha-ngan and Nan. Underthe plan, which each site will get rebranding based on their strengthand uniqueness as well as their main target markets, Tourism MinisterKobkarn Wattanavrangkul was quoted by The Nation as saying.
Bangkok will be presented as a destination for world heritageriver cruises and other activities such as shopping, dining, weekendgetaways, and history and culture appreciation. Meanwhile, Pattaya willbe refocused as a world-class sports and family destination.
Koh Pha-ngan will be turned into a Thai-style party centre whereforeigners come and experience more Thainess. In Phuket, premiumcruising and MICE (meeting, incentive, convention, and exhibition)businesses are targeted besides sun-tanning and diving.
Nan, aprovince in northern Thailand, is set to become an eco-tourismplace. Tourists aged over 50 are the main target of the province as itboasts a quiet town with natural beauty and a slow pace of life. Theprovince has many historic sites where visitors will feel like taking atrip during the 14th century.
Thailandtargets 25.5 million foreign arrivals, with a revenue of 1.8 trillionTHB next year. The respective figures expected for 2016 will be 29million and 2.2 trillion THB.-VNA
