More and more realty firms are using digital platforms to sell their products, driven by the Government's encouragement to develop local digital technology firms amid the COVID-19 pandemic.
Sunshine Group launched the house-selling app in January (Photo: cafef.vn)
Hanoi (VNS/VNA) ♌- Moreand more realty firms are using digital platforms to sell their products,driven by the Government's encouragement to develop local digitaltechnology firms amid the COVID-19 pandemic.
“The application of technology in the real estate sector isforecast to be a prominent trend in 2020 and in the future,” said Pham Kim Xuan, a representative from realtyresearch firm Jones Lang Lasalle Vietnam (JLL). Xuan said restricted travelduring the pandemic had made it difficult for traditional site inspections anddirect meetings, however, demand for land still increased. To support the demand, more and more online platforms and realtyapps have popped up, offering virtual tours and onlinewebinars so customers can experience products from a distance. According to technology experts, tech trends have helped realestate brokers approach customers, using big data to help brokers analysethe habits, preferences, predict the wishes of customers. From there, the targetaudience can be selected to have suitable approaches to make advertising moreeffective. Pham Ngoc Thien Thanh, manager of marketresearch and development consulting for CBRE Vietnam, said: “The Industry 4.0is a global trend that helps the real estate market and other industries bedeveloped in a more comprehensive and efficient manner.” With the VinID app, Vingroup attracted a number ofcustomers to transact real estate and make online payments without any physicalcontact. Other realty firms such as LinkHouse Company or Khai Hoan Land also developed houseselling apps while realty brokerage sites such as youhomes.vn and batdongsan.com.vn developedspecial apps to attract buyers. Nguyen Van Dinh, vice chairman of the Vietnam Association of Realtors,said technology was changing very fast, forcing firms to be readyto adapt. “Marketing teams of realty firms need to be creative andconstantly update trends to have the best strategies to serve thecustomers to win the digital race," he said./.
Firms should speed up the digital transformation as an effective solution to expand exports in the context of rising cross-border e-commerce, according to the Ministry of Industry and Trade.
The Viettel AI Open Platform, an artificial intelligence (AI) platform developed by the military-run telecoms group Viettel, was launched by the Ministry of Information and Communication at a ceremony on August 28.
Amid the spread and complicated development of the COVID-19 pandemic, e-commerce and digital economy are considered an important lifesaver for businesses to boost exports and expand trade with partners.
Some 58 products will be honoured at the Vietnam Digital Transformation Awards 2020, the Vietnam Digital Communications Association (VDCA) said on October 9.
The new Government decree also simplifies loan procedures while expanding credit incentives to include organic and circular agriculture, allowing them to access preferential terms similar to those of high-tech and value-chain based agricultural production.
Developed with state-of-the-art infrastructure, the Da Nang FTZ is designed to become a leading regional economic centre and a strategic growth pole in Vietnam’s new development landscape.
The Binh Duong Association of Supporting Industries (BASI) is expected to promote the usage of domestically manufactured components while supporting businesses in accessing international markets, strengthening linkages, and promoting deeper integration into global supply chains.
PwC Vietnam forecasts a vibrant M&A market in Vietnam’s healthcare sector in 2025, driven by rising demand for high-quality medical services and a growing middle class. Pharmaceutical companies, private hospitals, and specialised medical facilities, particularly in ophthalmology and oncology, are predicted to be key targets for M&A.
The central province of Quang Nam is set to become a hub for the medicinal plant industry, with Ngoc Linh ginseng designated as the core crop, under the Prime Minister's decision issued earlier this year.
The North-South Expressway project is scheduled for completion by 2030, aiming to establish the groundwork for Vietnam’s modern railway industry and stimulate regional economic development, positioning the country for a significant economic leap in the era of national rise.
The probe, initiated on June 11 following a petition by the US Coalition for Fair Trade in Hardwood Plywood, targets products classified under HS Code 4412 and 9403 imported from China, Indonesia and Vietnam.
Sun PhuQuoc Airways was born as a perfect piece in Sun Group’s strategic vision to build a premium ecosystem of tourism, entertainment, real estate, and aviation. With a pioneering ambition, Sun PhuQuoc Airways is not just an airline, but a symbol of connection – bringing the world to Phu Quoc and taking Phu Quoc to the world.
A key change in the draft decree is a provision requiring bank transfers for gold transactions valued at 20 million VND (765 USD) and above, to enhance transparency and verify customer identities.
In the first four months of 2025, trade turnover between Vietnam and Cambodia surpassed 3 billion USD, marking a 7% increase compared to the same period in 2024.
On June 19 alone, a total of 2,005 trucks completed customs clearance at Lang Son’s border gates — the highest single-day figure ever recorded in the province. Of these, 634 carried exports and 1,371 imports.
The OECD Economic Surveys: Vietnam 2025 report focuses on analysing the country’s macroeconomic fundamentals, the impact of international integration on attracting foreign investment and trade, and the country’s prospects for developing a low-carbon economy.
Antoine Colin, Senior Vice President for Global Supply Chain Digital Transformation & Resilience at HP Inc., affirmed HP’s strategic commitment to building a supply chain and ecosystem in Vietnam and the region.
Deputy Director General of the Ministry of Industry and Trade (MoIT)’s Trade Promotion Agency Bui Quang Hung emphasised that logistics has evolved from a technical function into a core capability for Vietnamese exporters to maintain their competitive advantage in the US market.
A trade official has suggested companies work closely with shipping lines, airlines, and freight forwarders to monitor routes, transit times, and potential surcharges while exploring broader cargo insurance to cover risks like war and terrorism.
In addition to institutional reform, the agency is also rolling out key solution groups to combat counterfeit goods, imitations, and intellectual property infringements in the digital environment.
The event, co-organised by the Vietnam Trade Office in the UK and TT Meridian, a local importer of Vietnamese fresh produce, aims to build a national lychee brand and encourage broader recognition of Vietnamese fruits in a competitive, high-end market.
The industry's performance has been powered by bold investments in modern production lines, enabling Vietnamese firms to produce complicated products which were exclusive to advanced economies.
Sunshine Group launched the house-selling app in January (Photo: cafef.vn) 
