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Phu Tho develops 50 products under OCOP programme

The northern province of Phu Tho will develop about 50 products under the local One Commune-One Product (OCOP) programme, according to the province’s implementation plan for the programme until 2020.
Phu Tho develops 50 products under OCOP programme ảnh 1Doan Hung pomelo, a specialty of Phu Tho province (Photo: thixaphutho.net)
Phu Tho (VNA) – The northernprovince of Phu Tho will develop about 50 products under the local OneCommune-One Product (OCOP) programme, according to the province’s implementationplan for the programme until 2020.

Accordingly, Phu Tho aims to have at leastfive products to be ranked at provincial level and one at national level, alongwith at least 50 local economic establishments joining the OCOP programme.

This year, the province will invest in 23 keyproducts, notably Doan Hung pomelo, high quality J02 rice, Hung Lo rice noodle,Y Son orange and green tea, among others.

It will continue to select at least 27potential products to join the OCOP programme in 2020.

The province has mobilised 19 billion VND (about820,000 USD) for the programme and set up a network to manage itsimplementation at all levels.

Phu Tho will work to raise public awarenessof the programme and develop pilot models to assist with the development ofvalue chains for target products in combination with local craft villages, whileincreasing trade promotion activities to boost the sale of local specialties intrade fairs at home and nationwide.

The province, known as Vietnam’s ancestralland, is home to 75 recognised craft villages, while more 500 other villagesengage in the production of certain products. However, the production scale isoften small, and product supply is yet to meet market demand.

Additionally, Phu Tho will team up withother localities to boost consumption of its products and encourage theapplication of science-technology and intellectual property protection.

The OCOP was initiated by the Ministry ofAgriculture and Rural Development in 2008, following the model of Japan’s “OneVillage, One Product” (OVOP) drive and Thailand’s “One Town, One Product”(OTOP). It is an economic development programme for rural areas focusing onincreasing internal power and values, contributing to the implementation of theNational Target Programme on New Rural Development for 2016-2020./.
VNA

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