Mui Ne emerges as Vietnam’s premier marine sports destination
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
Mui Ne has emerged as Vietnam’s premier marine sports destination (Photo: VNA)
Lam Dong (VNA) - Boasting year-round sunshine, steady winds, and warm seas, Mui Ne in Lam Dong province is fast becoming a key destination for beach resorts and marine sports touris🅰m in Vietnam and the Southeast Asian region.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
The destination has drawn international attention, with National Geographic Traveller recently naming Mui Ne among Southeast Asia’s top spots for water sports. The magazine highlighted its consistent dry climate, minimal storm activity, and favourable geography, making it ideal for water-based recreation nearly all year round.
Mui Ne has hosted several international marine sports events, including the PWA World Cup Windsurfing Tourand the annual Mui Ne Fun Cup. Experts praise the area for its excellent wind and wave conditions, considering it one of the best locations in Asia for water sports.
The destination continues to leave a strong impression on visitors. Adam Fulrord from Canada, a frequent visitor over the past eight years, said Mui Ne’s ideal sporting weather keeps him coming back. Meanwhile, Lexandra from Germany noted the area’s safety, professionalism, and charm, calling it one of the top recommendations for marine sports in Asia.
Mui Ne offers visitors a blend of natural beauty and cultural charm beyond just sports. From white-sand beaches and stunning dunes to traditional fishing villages, there's much to explore. Currently, over 380 tourism establishments operate in the area, many of which are situated along the coast, seamlessly combining local hospitality with modern amenities.
The recent administrative expansion of Mui Ne, including the addition of Ham Tien ward and Thien Nghiep commune, has increased its development potential. Local authorities aim to transform it into Vietnam’s “resort capital” and an international marine tourism hub.
In the time ahead, Mui Ne will continue to prioritise green tourism and marine ecosystem protection. Authorities are also focused on diversifying offerings, developing unique and culturally rich tourism products, and hosting more international events to enhance the destination’s global profile./.
The recently approved master planning scheme for Mui Ne National Tourist Area in the south central province of Binh Thuan is set to transform it into an internationally recognised tourism hub, positioning it as a top destination in the Asia-Pacific by 2050.
Mui Ne, located in Phan Thiet, Binh Thuan province, has been chosen by Booking.com as one of the top 5 unique and surprising destinations in the Asia-Pacific region, offering world-class experiences.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.
A the 31st-generation descendant of King Ly Thai To, Ly Xuong Can was first appointed as Vietnam’s Tourism Ambassador to the RoK in 2017 and reappointed in 2021. In his role, he has spearheaded numerous cultural exchange and tourism promotion initiatives, including the establishment of the Vietnam tourism promotion office in the RoK and the development of a cashless payment project for Korean tourists visiting Vietnam.
