Latest advertising technologies on display at VietAd 2018
The 9th Vietnam International Advertising Equipment and Technology Exhibition (VietAd) opened at Phu Tho Indoor Sports Stadium in Ho Chi Minh City on August 8.
HCM City (VNA) – The 9th VietnamInternational Advertising Equipment and Technology Exhibition (VietAd) openedat Phu Tho Indoor Sports Stadium in Ho Chi Minh City on August 8.
This year’s event features 350 booths of nearly150 domestic and foreign businesses, showcasing printing machinery, advertisingmaterials and gifts, LED technology and advertising services, according to headof the organising board Nguyen Thanh Dao.
It also includes a conference themed VietAdBusiness Matching 2018 with a view to helping ad companies of Vietnam meet withthose from other countries like Japan, the Republic of Korea, China and Myanmarto share experience and seek partnerships.
As part of the exhibition, a workshop will alsobe held to look into Vietnam’s advertising market in the first half of thisyear.
Nguyen Truong Son, Standing Vice Chairman andSecretary General of the Vietnam Advertising Association, said first held in2010, VietAd has established itself in the region and become the biggestadvertising equipment and technology in Vietnam.
It is growing into a prestigious, practical andeffective event for domestic and foreign firms to update the latest advertisingequipment and technologies, thereby helping to promote the development of theadvertising sector in the country.
VietAd 2018, scheduled to last through August11, expects to welcome more than 10,000 visitors, including industry insidersfrom other countries.
The annual event is organised by the VietnamAdvertising Association, the HCM City Advertising Association and the Dong NamAdvertising and Commercial Promotion JSC. –VNA
Vietnam Young Lions, the annual advertising and communication competition to identify advertising and communications works to represent Vietnam at the Cannes Young Lions contest, was launched in HCM City on March 1.
The 28th Vietnam International Trade Fair (VIETNAM EXPO) in Hanoi from April 11-14 will mark the two decades that the Republic of Korea has ran a national pavilion at the event, one of the biggest trade fairs in Vietnam.
Although the mobile advertisement market in Vietnam is still modest as compared to regional countries, businesses are said to splash out 200 million USD on advertisement on mobile platform in 2020, much higher than the amount of 78 million USD recorded in 2017.
The 11th International Exhibition on Electrical Technology & Equipment (Vietnam ETE 2018) and the 8th International Exhibition on Products, Technologies of Energy Saving & Green Power 2018 (Enertec Expo 2018) will simultaneously open in Ho Chi Minh City on July 18.
An exhibition introducing the latest Taiwanese products using smart and environmentally-friendly technology will be held at the Saigon Exhibition and Convention Centre in Ho Chi Minh City on July 26-28.
Developed with state-of-the-art infrastructure, the Da Nang FTZ is designed to become a leading regional economic centre and a strategic growth pole in Vietnam’s new development landscape.
The Binh Duong Association of Supporting Industries (BASI) is expected to promote the usage of domestically manufactured components while supporting businesses in accessing international markets, strengthening linkages, and promoting deeper integration into global supply chains.
PwC Vietnam forecasts a vibrant M&A market in Vietnam’s healthcare sector in 2025, driven by rising demand for high-quality medical services and a growing middle class. Pharmaceutical companies, private hospitals, and specialised medical facilities, particularly in ophthalmology and oncology, are predicted to be key targets for M&A.
The central province of Quang Nam is set to become a hub for the medicinal plant industry, with Ngoc Linh ginseng designated as the core crop, under the Prime Minister's decision issued earlier this year.
The North-South Expressway project is scheduled for completion by 2030, aiming to establish the groundwork for Vietnam’s modern railway industry and stimulate regional economic development, positioning the country for a significant economic leap in the era of national rise.
The probe, initiated on June 11 following a petition by the US Coalition for Fair Trade in Hardwood Plywood, targets products classified under HS Code 4412 and 9403 imported from China, Indonesia and Vietnam.
Sun PhuQuoc Airways was born as a perfect piece in Sun Group’s strategic vision to build a premium ecosystem of tourism, entertainment, real estate, and aviation. With a pioneering ambition, Sun PhuQuoc Airways is not just an airline, but a symbol of connection – bringing the world to Phu Quoc and taking Phu Quoc to the world.
A key change in the draft decree is a provision requiring bank transfers for gold transactions valued at 20 million VND (765 USD) and above, to enhance transparency and verify customer identities.
In the first four months of 2025, trade turnover between Vietnam and Cambodia surpassed 3 billion USD, marking a 7% increase compared to the same period in 2024.
On June 19 alone, a total of 2,005 trucks completed customs clearance at Lang Son’s border gates — the highest single-day figure ever recorded in the province. Of these, 634 carried exports and 1,371 imports.
The OECD Economic Surveys: Vietnam 2025 report focuses on analysing the country’s macroeconomic fundamentals, the impact of international integration on attracting foreign investment and trade, and the country’s prospects for developing a low-carbon economy.
Antoine Colin, Senior Vice President for Global Supply Chain Digital Transformation & Resilience at HP Inc., affirmed HP’s strategic commitment to building a supply chain and ecosystem in Vietnam and the region.
Deputy Director General of the Ministry of Industry and Trade (MoIT)’s Trade Promotion Agency Bui Quang Hung emphasised that logistics has evolved from a technical function into a core capability for Vietnamese exporters to maintain their competitive advantage in the US market.
A trade official has suggested companies work closely with shipping lines, airlines, and freight forwarders to monitor routes, transit times, and potential surcharges while exploring broader cargo insurance to cover risks like war and terrorism.
In addition to institutional reform, the agency is also rolling out key solution groups to combat counterfeit goods, imitations, and intellectual property infringements in the digital environment.
The event, co-organised by the Vietnam Trade Office in the UK and TT Meridian, a local importer of Vietnamese fresh produce, aims to build a national lychee brand and encourage broader recognition of Vietnamese fruits in a competitive, high-end market.
The industry's performance has been powered by bold investments in modern production lines, enabling Vietnamese firms to produce complicated products which were exclusive to advanced economies.
Visitors to a booth at VietAd 2018 (Photo: VNA) 
