K+ signs exclusive agreement for broadcasting rights with AFC
Leading broadcaster of sports content in Vietnam, K+, has signed an unprecedented agreement to acquire on an exclusive basis all competitions organised by the Asian Football Confederation (AFC) for the 2025-26 to 2028-29 seasons in Vietnam, starting with the FIFA World Cup 2026 Asian Qualifiers' final round in September 2024.
Hanoi (VNS/VNA) - Leading broadcaster of sports content in Vietnam, K+,has signed an unprecedented agreement to acquire on an exclusive basis allcompetitions organised by the Asian Football Confederation (AFC) for the2025-26 to 2028-29 seasons in Vietnam, starting with the FIFA World Cup 2026Asian Qualifiers' final round in September 2024.
This agreement includes more than 25 competitions including the AFC Asian Cup2027, the AFC Women's Asian Cup and the AFC Champions League and the AFC Cup.Furthermore, men’s senior national team and the AFC Asian Cup 2027 final willalso be covered on broad reach linear free-to-air television in the country.
Manuel Rougeron, Executive Vice-President APAC of Canal International, said:“We are delighted and looking forward to bringing to our customers andVietnamese fans the best of the Asian football with unmatched quality standardin the country. This is a new step for K in Vietnam and the confirmation ofour strong anchorage in this country.”
With this agreement, the Canal Group, established in Vietnam via its Ksubsidiary, is aiming to become the reference broadcaster of the Vietnamesenational team and the strongest Vietnamese clubs, in a context of risingpopularity of Vietnamese football.
Andrew Rogers, AFC commercial director, added: “Canal , through their Kchannels, have demonstrated their extensive capabilities in providing fans withbest-in-class services that will undoubtedly enhance the way fans in Vietnamexperience Asian football, with more live matches and more quality than everbefore.”
Meanwhile AFC General Secretary Datuk Seri Windsor John said football in Vietnamhas developed massively across all levels in recent years, which furtherunderlines the progress of the AFC’s vision and mission.
He was delighted to confirm the agreement with Canal Group to enhance theconsumption and reach of the world-class competitions in football-loving Vietnamand he was grateful for the groups' faith in the AFC and in the future of theAsian game.
Launched in 2009, K is a joint venture between VTV, the national leadingpublic television, Opal, a subsidiary under Openasia Group and the CANALGroup, which distributes packages of more than 164 channels via satellite andapp on smart devices and produces five premium channels specifically for theVietnamese market.
In Vietnam, K broadcasts major competitions on an exclusive basis such as thePremier League, Formula 1, UFC, ATP, the Australian Open and LIV Golf./.
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Illustrative image (Photo: VFF) 
