Tokyo (VNA)꧟ - Leading Japanese retail group AEON is accelerating theexpansion of its malls and other stores in Vietnam.
AEON plans to triple its malls in Vietnam to 16 between now and 2025, lookingto gain an advantage in the food sector, reported Japan’s news service NikkeiAsia.
With almost 40 years of experience in Southeast Asia, the retailer willleverage the knowledge it has accumulated in Malaysia, and other markets tointensify its store opening campaign.
"We need to accelerate our store openings, which is why we must take newinitiatives now," Yasuyuki Furusawa, head of Aeon Vietnam, said.
Strengthening its food businesses such as bakeries and kitchens is part of thateffort, he added.
The retailer has so far opened some 200 stores inVietnam, including six shopping malls and several supermarkets. Stores are concentratedin Ho Chi Minh City, the country's largest city, and Hanoi, the capital. A mallis set to open in the central city of Hue in 2024./.
AEON Mall Vietnam plans to build its first trading centre in the central region, AEON Mall Hue, covering a total 86,000sq.m, with an investment of 170 million USD in Thua Thien-Hue province’s An Van Duong new urban area.
The Vietnamese Goods Week 2022 is taking place at over 350 supermarkets and stores run by retail giant AEON across Japan and on its website until June 3.
The Vietnamese Product Exhibition Week opened at AEON shopping mall in Ho Chi Minh City on September 27 to introduce more Vietnamese goods to AEON supermarket chain.
The quality and supply of Vietnamese products have been improved over years, said Takao Kazaoka, deputy general director in charge of purchasing at AEON Vietnam, a branch of the Japanese conglomerate AEON Group.
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