A series of cultural and sporting events as well as tourism promotion programmes have been organised in Hanoi as part of the efforts by municipal authorities to attract holiday-makers to the capital, amid the difficulties posed by the COVID-19 pandemic.
Tourists at Vietnam International Travel Mart 2020 (Photo: VNA)
Hanoi (VNA) - A series of cultural and sporting events as well as tourismpromotion programmes have been organised in Hanoi as part of the efforts by municipalauthorities to attract holiday-makers to the capital, amid the difficulties posedby the COVID-19 pandemic.
Municipal authorities plan to organise a folk culture festival this month,which is expected to contribute to further promoting Hanoi’s image among moreand more holiday-makers, especially Vietnamese travellers.
A ceremony to celebrate 10 years since Vietnam’sGiong Festival was named by UNESCO as an Intangible Cultural Heritage ofHumanity took place in the capital on December 12.
The Vietnam International Travel Mart 2020 (VITM 2020) was held in November, offeringa chance for travel agencies and localities to promote tourism products andservices, and seek business partnerships.
The municipal Department of Tourism reported that the number of touristsvisiting the capital surged over 29 percent in November, and they were mainlydomestic.
The city also welcomed 21,000 foreign visitors, up 5 percent compared to theprevious month, and this is a positive sign, creating momentum for the city tospeed up its tourism recovery, it said
Local travel agencies have also focused on creating new tours to stimulate domestictourism demand while also maintaining traditional tours. They have also adopteda wide range of measures to attract tourists./.
To fully tap the capital city’s tourism potential, many destinations of Hanoi have been promoted stimulus programmes to lure more visitors such as night tours at Hoa Lo Prison, besides many others tours are expected to be introduced in December 2020.
By engaging in tourism programmes with localities nationwide, Hanoi has forged regional links that have helped it drive up visitor numbers and tourism revenue, according to Deputy Director of the municipal Department of Tourism Tran Trung Hieu.
A forum to link tourism development between Hanoi, the southern hub HCM City and the Central Key Economic Region is slated for November 27-28, announced the Hanoi Department of Tourism during a recent press conference.
A three-day festival highlighting the cultures of ethnic people in the northwestern mountainous province of Lai Chau is set to bring excitement to Hanoians starting December 18.
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Tourists at Vietnam International Travel Mart 2020 (Photo: VNA) 
