Gia Lai works to develop tourism based on cultural resources
The Central Highlands province of Gia Lai has taken measures to develop sustainable tourism, focusing on cultural resources of the local ethnic minority groups of J’rai and Bahnar.
A view of Bien Ho, a tourist attraction of Gia Lai, (Source: VNA)
Gia Lai (VNA)ಌ – TheCentral Highlands province of Gia Lai has taken measures to develop sustainabletourism, focusing on cultural resources of the local ethnic minority groups ofJ’rai and Bahnar.
Covering an area of over 15,500km2, Gia Lai is home to 1.4 million people. The ethnic minority groups accountfor 46 percent of the locality’s population, including 30 percent of J’rai and13 percent of Bahnar. The two ethnic groups possess intangibleand tangible cultural heritages which are in the national culture list.Particularly, the Space of the GongCulture was recognised by UNESCO as a world cultural heritage of humanity. Asmany as 6,000 sets of gong, including ancient and rare ones, have been preservedby both ethnic communities. In addition, the province also boasts 17 cultural – historical relicswhich reflect the inception, development, and revolutionary history of thelocality, namely Ploi Oi relic, Stor resistance village, Bang Keng TempleRelic, among others. In 2014, local authorities discovered a number of ancient stone relicsin An Khe region with valuable antiques, naming An Khe on the regional andglobal map of ancient stone era. Nguyen Thi Kim Van, Director of Gia Lai Museum, said it is possible tooperate cultural heritage tours for domestic and foreign visitors based on thelocal culture resources. The locality will also launch tours exploring jungles of Kon Ka Kingand Kon Jrang or tours of volcano vestiges, she added.-VNA
The Central Highlands province of Gia Lai has carried out a project on enhancing nutrition for mothers and children in a bid to improve the population quality.
Gia Lai museum in the central Highland province of the same name has opened an area for displaying wooden folk sculptures of J’rai and Bahnar ethnic groups.
The Gia Lai Week of Culture, Cuisine and Horserace 2017 opened at the Trade Exhibition Centre in Pleiku city, the Central Highlands province of Gia Lai on March 22.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
A view of Bien Ho, a tourist attraction of Gia Lai, (Source: VNA) 
