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Firms promote pork demand, farmers struggle

With farmers still having difficulty selling pigs, many businesses in HCM City have stepped up programmes to stimulate pork demand.
Firms promote pork demand, farmers struggle ảnh 1Pork for sale at the Long Bien market in Hanoi. (Photo: VNA)
HCM City (VNA) - With farmersstill having difficulty selling pigs, many businesses in HCM City have steppedup programmes to stimulate pork demand.

Vissan Co., Ltd is offering discounts of up to49 percent on VietGap type 1 pork from June 11 to 15 at all of its fresh meatsales points including at its shops, Saigon Co.op’s retail system, Vinmartsupermarkets, Vinmart , Satrafoods, Aeon Citimart, Giant Hypermarket, Auchan,Cocomart, Queenland mart, HQC Mart, and My Duc.

With the discounts, the prices are down to 40,000VND a kilogramme for pork chops, 62,000 VND for thighs, 57,000 VND forshoulders, 66,000 VND for minced pork, 31,500 VND for pork spine and so on.

From June 12 to 15, the company is alsoimplementing a programme to sell cuts of pork at just 25,500-36,000 VND akilogramme depending on type.

Dang Thi Phuong Ninh, the company’s deputygeneral director, said more than 530 tonnes of pork were sold in the periodbetween June 6 and 10, when the company cut VietGap type 1 pork prices by30-42 percent, an increase of more than 51 percent over normal, with theincrease reaching 130 percent on some days.

A programme to sale retail pork at wholesaleprices by An Ha Services Co., Ltd this month has been very successful instimulating demand for the products of pig farmers in Cu Chi and Hoc Mon districts.

Nguyen Thi Hong Tham, director of An Ha ServicesCo., Ltd, said within a week VietGap pigs weighing 120kg were sold out.

Now the company has started to sell animalsweighing 90-100kg, and sells around 40 a day, and 70 on occasions, she said.

The number of customers has increased so muchthat its sale points have to issue tokens, she said.

Many customers want the company to open shops inother locations so that they do not have to travel long distances, but thecompany lacks the space and human resources for that, she said.

According to experts, the response of consumersand the active support provided by city businesses would help resolve thedifficulties faced by pig farmers.-VNA
VNA

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