Fair on southern agricultural products, food safety opens
Agricultural products from ten southern and Mekong Delta cities and provinces are being introduced for the first time in 30 stores at Big C An Lac in HCM City.
At the opening ceremony of the fair (Photo: thoibaokinhdoanh)
HCM City (VNA) - Agricultural products fromten southern and Mekong Delta cities and provinces are being introduced for thefirst time in 30 stores at Big C An Lac in HCM City.
The three-day fair, which opened on July 3, alsofeatures trade promotion activities and opportunities for links to beestablished between co-operatives.
Hoang Van Du, Deputy Director of the Trade PromotionCentre for Agriculture, said it will coordinate with relevant units to organiseseven fairs of this kind in cities and provinces nationwide this year.
The fairs aim to promote organic farming production,food safety and hygiene, and local specialties.
Pierre Bertholat, CEO of Central Food Retail Vietnam,said Central Retail, which has played a role in organising the fair, is readyto help farming households, cooperatives, and small and medium-sizedenterprises integrate into the modern distribution systems, develop the market,and build their brand names./.
Several large supermarket chains have pledged to support the consumption of lychees as the fruit enters the harvest season in the northern provinces of Bac Giang and Hai Duong, the two biggest growers of the fruit in the country.
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On June 19 alone, a total of 2,005 trucks completed customs clearance at Lang Son’s border gates — the highest single-day figure ever recorded in the province. Of these, 634 carried exports and 1,371 imports.
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Antoine Colin, Senior Vice President for Global Supply Chain Digital Transformation & Resilience at HP Inc., affirmed HP’s strategic commitment to building a supply chain and ecosystem in Vietnam and the region.
Deputy Director General of the Ministry of Industry and Trade (MoIT)’s Trade Promotion Agency Bui Quang Hung emphasised that logistics has evolved from a technical function into a core capability for Vietnamese exporters to maintain their competitive advantage in the US market.
A trade official has suggested companies work closely with shipping lines, airlines, and freight forwarders to monitor routes, transit times, and potential surcharges while exploring broader cargo insurance to cover risks like war and terrorism.
In addition to institutional reform, the agency is also rolling out key solution groups to combat counterfeit goods, imitations, and intellectual property infringements in the digital environment.
The event, co-organised by the Vietnam Trade Office in the UK and TT Meridian, a local importer of Vietnamese fresh produce, aims to build a national lychee brand and encourage broader recognition of Vietnamese fruits in a competitive, high-end market.
The industry's performance has been powered by bold investments in modern production lines, enabling Vietnamese firms to produce complicated products which were exclusive to advanced economies.
At the opening ceremony of the fair (Photo: thoibaokinhdoanh) 
