The e-commerce market this year is expected to continue its robust development, especially in the business-to-customer segment.
Inan interview with Viet Nam News, the CEO of Lazada.vn, AlexandreDardy,said the "potential of e-commerce in Vietnam is limitless."
He attributed the growth to the country's young population and the growth of internet and smartphone penetration.
Thecountry's economic development will also have an impact on the growthof e-commerce, he said, adding that more and more people, includingretailers, branding partners and delivery companies, are attracted byonline trade.
Dardy said company sales in January, for example,jumped seven times compared to January 2014, and that total sales growthlast year were 2.5 times.
The increasing trend was revealed innewly released research conducted by the E-Commerce and InformationTechnology Agency under the Ministry of Industry and Trade. The agencyfound that 97 percent of consumers said they would continue to shoponline in the future.
Several companies, including Lazada.vn andSendo.vn, recently announced that more foreign investors had pouredmoney into their firms.
According to a news report in VietnamInvestment Review, Lazada.vn has received investments from Sweden andHolland, while Sendo.vn has signed cooperation agreements with threeJapanese groups.
Foreign-invested companies are expected to continue to dominate the field as they did last year.
TranHuu Linh, head of the government's e-commerce agency, told VietnamInvestment Review that although the volume of foreign e-commercewebsites was small, the foreign enterprises held 59 percent of marketshare, an increase of 15 percent year-on-year.
Explaining thedomination, Dardy said: "The success of these companies is notnecessarily linked to their investment, but rather to the fact that theyare part of international e-commerce companies."
He told Viet Nam News that his company's strength had been helped by one of its investors, Rocket Internet of Germany.
Theinvestor's information technology tools, infrastructure and expertiseon critical aspects of e-commerce had contributed significantly to thecompany's success, he added.
According to the E-commerceagency's report, revenue from business-to-customer e-commerce in Vietnamlast year totalled 2.97 billion USD, accounting for 2.12 percent of thecountry's gross retail sales of goods.-VNA
Inan interview with Viet Nam News, the CEO of Lazada.vn, AlexandreDardy,said the "potential of e-commerce in Vietnam is limitless."
He attributed the growth to the country's young population and the growth of internet and smartphone penetration.
Thecountry's economic development will also have an impact on the growthof e-commerce, he said, adding that more and more people, includingretailers, branding partners and delivery companies, are attracted byonline trade.
Dardy said company sales in January, for example,jumped seven times compared to January 2014, and that total sales growthlast year were 2.5 times.
The increasing trend was revealed innewly released research conducted by the E-Commerce and InformationTechnology Agency under the Ministry of Industry and Trade. The agencyfound that 97 percent of consumers said they would continue to shoponline in the future.
Several companies, including Lazada.vn andSendo.vn, recently announced that more foreign investors had pouredmoney into their firms.
According to a news report in VietnamInvestment Review, Lazada.vn has received investments from Sweden andHolland, while Sendo.vn has signed cooperation agreements with threeJapanese groups.
Foreign-invested companies are expected to continue to dominate the field as they did last year.
TranHuu Linh, head of the government's e-commerce agency, told VietnamInvestment Review that although the volume of foreign e-commercewebsites was small, the foreign enterprises held 59 percent of marketshare, an increase of 15 percent year-on-year.
Explaining thedomination, Dardy said: "The success of these companies is notnecessarily linked to their investment, but rather to the fact that theyare part of international e-commerce companies."
He told Viet Nam News that his company's strength had been helped by one of its investors, Rocket Internet of Germany.
Theinvestor's information technology tools, infrastructure and expertiseon critical aspects of e-commerce had contributed significantly to thecompany's success, he added.
According to the E-commerceagency's report, revenue from business-to-customer e-commerce in Vietnamlast year totalled 2.97 billion USD, accounting for 2.12 percent of thecountry's gross retail sales of goods.-VNA
