Hanoi (VNA)💫 – Tourist attractions across Vietnam have lured large numbers of holiday-markers during the week-long Lunar New Year (Tet) festival from January 20-26.
Sa Pa, a famous destination in the northern mountainous province of Lao Cai, welcomed around 88,000 domestic and foreign travellers during Tet – the largest festival in a year of Vietnamese people. This figure represented a year-on-year rise of 20%.
Notably, the occupancy rate reached up to 95% on January 24-26 (or the third to fifth day of the first lunar month).
Meanwhile, about 140,000 tourists visited the south central province of Binh Thuan, which is famous for its beautiful beaches, from January 20-25, up 64.7% year-on-year. Revenue from tourism services is estimated at 310 billion VND (13.2 million USD).
Visitors experience paragliding in Binh Thuan (Photo: VNA)
Binh Thuan, the host of the Visit Vietnam Year 2023, targets 6.5 million visitors, including 200,000 foreigners, and 15.9 trillion VND in revenue from tourist activities this year.
The southernmost province of Ca Mau welcomed nearly 164,500 tourists, and pocketed 120.5 billion VND from tourism services during the holiday.
The figures represented year-on-year increases of 61% and 145%, respectively, according to the provincial Department of Culture, Sports and Tourism./.
With an intact ecosystem and natural environment, Cu Lao Cham in central Quang Nam province has emerged as an appealing attraction for domestic and foreign tourists whenever they visit the ancient city of Hoi An.
Dinh Bang communal house is one of the must-see destinations in northern Bac Ninh province, which is often referred to as Kinh Bac (Northern Region) – a land with long history and ancient culture.
Bau Truc pottery village in the south central province of Ninh Thuan is viewed as a perfect destination for visitors to explore the quintessence of Cham pottery making and their unique culture.
Buget carrier Vietjet’s Flight VJ5317, departing from China’s Chengdu international airport, landed at Cam Ranh international airport, the south-central coastal province of Khanh Hoa, on January 23 morning, the second day of the Lunar New Year festival.
All the 240 households in Thieng Lieng hamlet once knew only salt production and aquaculture, but now welcoming tourists has become a source of their joy and income.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.