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AEON highly values Vietnamese market’s potential

Executives of Japanese retail giant AEON Co. Ltd. highly evaluated the Vietnamese market’s potential and stressed the necessity to focus on the market during a board meeting in Ho Chi Minh City on August 30.
AEON highly values Vietnamese market’s potential ảnh 1AEON shopping mall in HCM City (Photo: VNA)
Tokyo (VNA) – Executives ofJapanese retail giant AEON Co. Ltd. highly evaluated the Vietnamese market’spotential and stressed the necessity to focus on the market during a board meetingin Ho Chi Minh City on August 30.

The meeting, the second of its kind heldoutside Japan following the first in Jakarta capital city of Indonesia lastyear, was to discuss the retailer’s development strategy in the coming time andits operations in Vietnam.

Director and Chairman of the Board of AEONCo. Hiroshi Yokoo said the strategy meeting was held in Vietnam as the countryis the most significant market of the company in Southeast Asia.

While in Vietnam, leaders of the retailgiant are scheduled to pay a visit to the AEON Mall Tan Phu Celadon in HCM City,which was expanded in June.

AEON Co. Ltd. will double the value ofproducts it procures from Vietnam from the current level to 500 million USD in2020, said Eiji Shibata, executive officer and chief merchandising andlogistics officer of the Japanese retailer in June.

The figure is expected to increase to 1billion USD in 2025 as the Southeast Asian nation seen as having greatpotential as a supplier of quality food for Japanese consumers.

AEON, based in Chiba to the east of Tokyo,inaugurated four malls in Vietnam. The company will open another mall in Hanoi.-VNA
VNA

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